Fleet vehicle hire firm falls into administration

A fleet vehicle hire business has gone into administration with the loss of almost 80 jobs.

Prohire Limited, based in Fenton, Stoke-on-Trent, had a fleet of up to 3,400 vehicles, from cars to trailers and trucks.

The company had faced "liquidity challenges" over several years and had not been able to find funding to continue trading, administrators EY-Parthenon said.

In addition to Stoke-on-Trent, Prohire also had a secondary base in Tunbridge Wells.

A small number of employees were being kept on in Fenton to help wind the business up, but regrettably, the majority had been made redundant with immediate effect, the administrators said.

Of the 80 employees across the contract hire, fleet management and rental services business, 57 people worked in Stoke-on-Trent.

All those affected were being offered appropriate support and advice, said EY-Parthenon.

Administrators added the company had stopped providing services while they looked at the possibility of moving existing contracts with customers and vehicle funders to new providers.

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