Music video 'shines positive light on care sector'
The creator of a song and music video featuring care home staff and residents has said he hopes it will "shine a positive light" on the sector.
The track, Who Cares?, has been released by the Independent Care Group, which represents social care providers in York and North Yorkshire.
It has been performed by Ivor-Novello award-nominated singer-songwriter Boo Hewerdine, with harmonies from the Sing Out! South Craven Choir.
Brian Johnson from the Independent Care Group said he hoped the lyrics he had penned represented "all angles" of caring
He said the words were written "from the point of view of the people being cared-for [and] from the point of view of the carers" as well as being "a little bit of a dig at the powers-that-be to get the situation in the care industry sorted out".
"The care sector gets a lot of negative press and negative reaction, but this hopefully shows that people working in the industry are really good, hard-working people and it gives them a little bit of recognition," he said.
After writing the words for the track, Mr Johnson contacted his friend Hewerdine - who has worked with Eddi Reader, Mel C and Natalie Imbruglia - to ask him to compose a melody.
Hewerdine said: "It was an extraordinary privilege to be involved with the song.
"I hope it helps spread awareness of the amazing work being done by care workers."
Another of Mr Johnson's friends, filmmaker Dawn Feather, shot the video.
It contains footage of care home residents and staff from Scarborough and Pickering, and the Harrogate organisation ubu as well as the Sing Out! choir.
"Despite only being formed a few months, they more than rose to the challenge and you can hear them quite prominently on the finished song," he said.
Any proceeds raised from song sales will be donated to the Care Workers' Charity.
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